Professor Andrew Hill
Academic Unit of Psychiatry, Leeds University Medical School
An obesity epidemic? - epidemic is not the right word. Obesity is not objectively defined. A small change in the criteria produces a large change in the incidence
| Men | Women | |
| 1980 | 6% | 8% |
| 1993 | 13% | 16% |
| 1995 | 15% | 18% |
| 1997 | 17% | 20% |
| 1999 | 19% | 21% |
| 2004 | 23% | 24% |
(Health Survey for England)

Obesity as a normal response to an abnormal environment
side-effect of technology & prosperity reflects natural human preferences
(eg easy, convenient, fast, low effort, value for money)
In conjunction with variability in tendency to weight gain
e.g. thrifty genes
Modern environment/biology mismatches
| Stimulating eating | Reducing activity |
| strong signals to eat | weak activity signal |
| weak signals to stop | strong signals to stop |
| rewarding | inactivity is rewarding |
| no viable alternatives | inactivity is a viable alternative |
| eating well is high status | inactivity is high status |
| increased availability | reduced availability |
Lifestyle, choice, individual responsibility
Fails to acknowledge:

This supposed reduction in consumption could be contrasted to:
10 year increases (Mintel, 2004):
32% food market
80% fast food sales
86% takeaway foods
12% per capita food supply, 5 yrs (US)

|
Changing food environment
|
|
| Decreased |
Increased |
| real cost of food | opportunity cost of cooking |
| cost of energy-dense foods | food eaten away from home |
| local food availability | food promotion |
| family dining | portion sizes |
| food variety | |


last updated 9/03/07